The Toolkit

Dare to be Great

Solutions to Start & Grow Your Fitness Brand

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Who We Are

A team of world experts that created tactics to make an impact in your fitness niche and reach your goals. It's time for you to start.
Christmas Abbott

Christmas Abbott

Toolkit Premier Consultant

“National Best Selling Author of “Badass Body Diet”, NASCAR Pit Crew Member, CrossFit Games Competitor, Weightlifter Competitor, and Fitness Guru, Christmas is not your average fitness enthusiast. Through struggle, she found fitness and a new spirit that she came to be known as a true Badass.

Christmas Abbott

Christmas Abbott

Toolkit Premier Consultant

Jessica Webster

Jessica Webster

Toolkit Premier Consultant

Jessica Webster has dedicated her life’s work to helping startup founders and business owners realize their dreams by means of teaching modern, non-douchey business principles and tactics, helping to develop their intuition, enforcing extreme ownership, nurturing creativity, and encouraging ACTION today.  

Jessica Webster

Jessica Webster

Toolkit Premier Consultant

The Toolkit Doc Williams

Doc Williams

CEO & CoFounder of the Toolkit

DaKari “Doc” Williams has created three different companies that span health and wellness space and participated in two reality shows about health and fitness.  Doc’s career also includes being a writer for ESPN, Muscle and Fitness.  

The Toolkit Doc Williams

Doc Williams

CEO & CoFounder of the Toolkit

The Toolkit Zach Even Esh

Zach Even Esh

Toolkit Premier Consultant

Zach Even-Esh is The Founder of The Underground Strength Gym (3 Locations in NJ) and The Creator of The Underground Strength Coach Certification. Zach serves as a consultant for Strength Coaches & Strength Athletes around the world, and Head Strength & Conditioning Coach for The Rutgers University Wrestling Team.

The Toolkit Zach Even Esh

Zach Even Esh

Toolkit Premier Consultant

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What We Offer

We provide the blueprint to reach your goals or an assistant that does it for you.